The economy is down, stress levels are up, and more people are attending yoga class? As contradictory as this may sound, more reports are coming in from around the country on increased attendance in yoga classes.
Categorized as Yoga TrendsAs I was reading this week, I can across this speech that had inspired me once before. I find that often in our society, our actions are based on keeping others happy. But are we keeping the right people happy?
Categorized as Attitudes, Business PlanningAs yogis and yoginis, we practice yoga asana to learn to master the body and quiet the mind. However many of us forget the importance of a quiet mind when we step off our mats and into our business!
Categorized as Studio Operations, Working SmarterAs a spiritual entrepreneur, you probably started your business with a unique vision. A dream of what your business could be. A studio that creates a community of yogis. A teacher training that graduates new teachers around the world. A non-profit that brings the benefits of yoga to underprivileged children.
Categorized as Abundance, Inspiration, Law of Attraction, VisionI received an interesting email the other day. A new yoga business owner was asking me “how do I discuss my fees with new clients”. He had not communicated clear expectations and these clients were walking in with no understanding of how he works. I could sense the uncertainty.
Categorized as Expectations, Pricing, SalesImagine that there is a huge hurricane flooding a town. People are ordered to evacuate. A bus approaches a house and tells the owner to get on the bus. The owner says “No – God will save me”. The waters continue to rise until the owner is forced to the second floor. A boat approaches [...]
Categorized as Abundance, Attitudes, Inspiration, Law of AttractionI could teach you a million incredible techniques to attract new students – but the most crucial measure of success comes once the student has walked into your class. Why do students come to yoga? Because they are lacking something in their life. They may be hurting physically or mentally. They may be seeking a [...]
Categorized as MarketingWhen you decide to take a vacation, do you just hop in the car and drive aimlessly? Probably not. Most likely, you spent a few hours making plans. You decided where you were going and what you were going to do when you got there. You began to make a list of what you needed [...]
Categorized as Business Planning, Goal Setting, VisionAsking for help is a challenge that many of us face. Many people think that no-one else can do it as well as they can, so they take on everything. And suddenly you are overwhelmed and burned out.
When it comes to valuing your time, consider all of the tasks that you have taken on to [...]
A common thought in the yoga community is since everyone can benefit from yoga, you should market and offer yoga services to everyone that you come across. Often this leads to unfocused marketing campaigns that are ineffective and expensive. It also leads to students who simply are not a good fit – they are demanding [...]
Categorized as Marketing, Niche Marketing
A writer and speaker on topics such as strategic business planning, community-focused marketing, law of attraction and the energy of money, Racheal helps entrepreneurs grow their business with advice, workshops, business coaching and custom business solutions.
info@theyogipreneur.com
